Irish Loyalty Awards has partnered with The Loyalty Academy, a product of the Wise Marketer Group, a global education and membership organization for loyalty marketing practitioners to deliver an annual Pan European CLMP™ certification Workshop, a professional marketing education program leading being named a Certified Loyalty Marketing Professional™ (CLMP).

The Workshop is an interactive, 2-day training program designed to provide an in-depth assessment of the strategic principles and best practices which govern loyalty marketing programs. The workshop will deliver this assessment from the perspective of both Consumer and B2B customer relationships. Through a combination of lecture, discussion, case studies and the use of specific loyalty and retention evaluation tools, this workshop seeks to expand the participant’s knowledge and understanding of the available techniques used around the world by loyalty and relationship marketing professionals. The workshop is intended for senior level marketing and loyalty program decision-makers in both Consumer and B2B markets, including those agencies and service providers who support client loyalty programs.

2022 CLMP workshop Dublin
Listed to feedback from recent delegates who completed the course